Natural fragrances have been a passion of mine for many years and I have spoken about their importance before, but considering this month’s Kate’s Faves specials on all natural fragrances I thought it was a good time to re-visit the subject and invite some of you to join the conversation.

During a visit to Grasse, France in 1992, I was granted a first-hand look inside the perfume industry and was horrified to learn of the toxic concoctions being created for the world’s most famous perfume oils. Fueled by massive worldwide advertising campaigns, these “perfumes” find themselves on virtually every dressing table and bathroom shelf in the world!

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The ecstasy and agony of romantic love are perhaps the most all-consuming of any human experiences. No doubt, there have been more movie scripts written and song lyrics penned with love as the central theme than any other subject. We fantasize about finding it, agonize over losing it, obsess over keeping it and wile away countless hours engrossed in conversations with our girlfriends speculating on motives, analyzing comments and commiserating over the actions (or lack thereof!) of that one special person we’ve chosen as the recipient of our love and adoration; aww … amore.

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With Autumn traditionally being thought of as a time when we turn our activities indoors and even our thoughts inwards, I find myself with much to reflect upon. I recently returned from a visit to the small town in Ontario I still affectionately refer to as home. This trip was not to commemorate anything traditionally thought of as joyful, and I contrasted my journey with the many celebratory occasions I’ve returned home for in the past. You see, my Dad has recently been moved into the local nursing home. My Dad!!! Some inner recess of my mind shrieks. I think we all have that one person in our life who is not supposed to change; never grow old, and certainly never, ever, dare I say; die.

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With Saje being a healthy little idea that started in our spare bedroom some 15 years ago, I’m thrilled about all of the exciting improvements we’ ve been working on recently. First and foremost the new branding and packaging designs we’re getting ready to launch.

Finally we’re going to have gorgeous product packaging that reflects how terrific the 100% natural ingredients are on the inside! After years of helping folks find natural ways to “feel better” it’s awesome to be revitalizing our brand, and breathing new life into our company. It’s even more exciting than a new pair of shoes! Soon, no more labels that rub off! (more…)